My Services

What I offer

My skills range from "quick fixes" to deep brand building. My SEO strategies build a high-trust, human-centric search experience that resonates with both Google and your customers.

By combining deep content optimisation with E-E-A-T principles, I ensure your brand doesn't just rank higher, but actually converts visitors through authority and clear storytelling.

How I Contribute to Your Success

Strategy

I analyse and deep-dive into your market to find exactly where you can win.

  • Deep Research: Keyword discovery, search intent analysis, and comprehensive market/competitor benchmarking.

  • Growth Mapping: Identifying untapped content opportunities and developing long-term SEO strategies with clear KPIs.

  • Performance Tracking: Continuous monitoring of keyword rankings, website health, and search engine algorithm updates to keep you ahead.

On-Page SEO

I optimise for humans first, and algorithms second.

  • Precision Optimisation: Refining title tags, meta descriptions, headers, and alt-texts for maximum visibility.

  • E-E-A-T Alignment: Enhancing content depth and "trust signals" to satisfy Google’s strict quality standards.

  • Content Refurbishing: Transforming existing assets to better align with current user intent and brand voice.

Technical SEO

Your site is useless if Google can't find it. I ensure your site’s "engine" is running perfectly.

  • Site Health: Comprehensive SEO audits to resolve indexing, crawlability, and technical bottlenecks.

  • Structural Logic: Improving site architecture and internal linking so both users and bots can navigate with ease.

  • Conversion Focus: Optimising UX signals and A/B testing buttons/CTRs to ensure traffic turns into revenue.

Off-Page SEO + Education

I help build your site’s external reputation and your team’s internal knowledge.

  • Strategic Off-Page: Evaluating backlink quality, managing anchor distribution, and conceptualising high-authority link-building articles.

  • Knowledge Transfer: Holding workshops and presentations to help your entire team understand and embrace SEO best practices.

  • Clean Profiles: Managing disavow files and budget allocation to ensure your backlink profile remains healthy and effective.

Work With Me

Strategic Audit

An intensive deep dive into your site. Resulting in a comprehensive "Brand & SEO Playbook", you can execute yourself or hire me to implement.

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Part-time/Project-Based

Best for businesses with a specific "fix-it" list or those needing high-impact maintenance. To get your traffic moving.

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Full-time/Retainer

Best for scaling brands that need my full attention. I operate as a member of your team.


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